Medium's Pivot to Publications and Why Your Engineering Blog Still Matters
The pitch
Medium's CEO is making the case for starting more independent programming publications on the platform — pitching it as the right time, given the editor changes and the discovery surface that publications now get. The full post is on Better Programming and worth a read if you're thinking about where to host technical writing.
The thing nobody mentions
Every "where should I publish?" thread underestimates one risk: **the platform isn't permanent and the platform isn't yours**. Medium has pivoted before. Hashnode has pivoted. dev.to has changed its monetisation model twice. Each pivot leaves authors holding URLs that may or may not survive.
Why this matters for KYAX clients
If you're publishing technical content — internal engineering blog, customer-facing case studies, security advisories — the cheapest insurance is content portability. Write your posts in Markdown, store them in a Git repo you own, render them through whatever platform makes sense this year. We recommend the same pattern to clients: even if you start on Medium / Substack / Notion for the network effect, the *source of truth* should be a private repo. When the platform changes, you change platforms in an afternoon instead of losing six years of writing.
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*Source: [Better Programming](https://medium.com/better-programming/let-a-thousand-programming-publications-bloom-bf37baef8f27) — Tony Stubblebine, 2023-11-10. Commentary is original to KYAX.*